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THE SOLO EDITâ„¢

Building a Booked + Busy Esthetic Practice in 2026

Building a Booked + Busy Esthetic Practice in 2026

By Sarah Kinsler-Holloway

Three years ago, I wrote about the strategies I used to build a nearly fully booked six-figure esthetic practice. I shared what worked for me...

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Dermathod Rejuragen 2.0: A New Generation of Regenerative Skin Therapy

Dermathod Rejuragen 2.0: A New Generation of Regenerative Skin Therapy

By Sarah Kinsler-Holloway

Rejuragen 2.0: A New Generation of Regenerative Skin Therapy The most meaningful transformations happen beneath the surface. They are the result of regeneration—supporting the deeper...

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A Fresh Start for the Skin: Meet Dermathod's Clearance C4 Mask

A Fresh Start for the Skin: Meet Dermathod's Clearance C4 Mask

By Sarah Kinsler-Holloway

Designed around the principles of circulation, oxygenation, and multi-pathway brightening, the C4 Mask doesn’t treat one concern—it treats the entire environment of the skin. It...

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The Truth About Plant-Derived Exosomes

The Truth About Plant-Derived Exosomes

By Sarah Kinsler-Holloway

Exosomes are tiny lipid-based vesicles that cells naturally release to communicate with one another. They carry signaling molecules like peptides, growth factors, RNA, antioxidants and proteins. ...

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Business Concepts Every Esthetician Should Know

Business Concepts Every Esthetician Should Know

By Sarah Kinsler-Holloway

Running an esthetics business requires more than skill in the treatment room. It asks you to understand the business of skin — how clients behave,...

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Before the Algorithm Existed

Before the Algorithm Existed

By Sarah Kinsler-Holloway

Esthetics existed long before the algorithm — and it thrived. There was a time, not even that long ago, when our businesses were built through...

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Selling More Retail: Why It’s an Extension of the Service

Selling More Retail: Why It’s an Extension of the Service

By Sarah Kinsler-Holloway

Retail is one of the most overlooked parts of an esthetics business. It often gets treated like a bonus, an optional suggestion, or something you...

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The Unlearning Series: Letting Go to Grow as an Esthetician

The Unlearning Series: Letting Go to Grow as an Esthetician

By Sarah Kinsler-Holloway

Growth doesn’t always begin with adding more: services, products, or hours in the treatment room.  Often, growth begins with subtraction. It begins with releasing old...

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A Minimalist Reset for Estheticians: January Micro-Challenges

A Minimalist Reset for Estheticians: January Micro-Challenges

By Sarah Kinsler-Holloway

Are you like me, and easily gets overwhelmed by all the things that need to get done?  I created this 31 day mini to-do to...

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