ESTHETICIAN EDIT™ BLOG

Banner Image

ESTHETICIAN EDIT™ BLOG

Social Media vs. Email Marketing: Why You Need Both

Social Media vs. Email Marketing: Why You Need Both

By Sarah Kinsler-Holloway

If you’ve been relying solely on social media to connect with your clients, this blog post is for you. Today, we’re diving into why email...

Read more
Personalizing the Client Experience: Unique Ideas for Estheticians

Personalizing the Client Experience: Unique Ideas for Estheticians

By Sarah Kinsler-Holloway

Creating a truly personalized experience goes beyond a warm welcome and a new skincare routine. Clients crave connection, intentionality, and experiences that make them feel uniquely...

Read more
5 Things To Consider Outsourcing

5 Things To Consider Outsourcing

By Sarah Kinsler-Holloway

Between managing client appointments, laundry, and seeing clients, the to-do list can feel never-ending. But here’s the thing: just because you can do everything yourself doesn’t...

Read more
Navigating Ingredient-Conscious Clients

Navigating Ingredient-Conscious Clients

By Sarah Kinsler-Holloway

Part of our job is guiding and educating clients. One topic that's become a common point of discussion are ingredients. Today’s consumers are more ingredient-conscious than...

Read more
Techniques for Treating Acne

Techniques for Treating Acne

By Sarah Kinsler-Holloway

Acne is one of the most common and complex skin conditions that estheticians encounter. While traditional treatments often focus on surface-level solutions, a holistic approach...

Read more
Korean Skincare Trends of 2025

Korean Skincare Trends of 2025

By Sarah Kinsler-Holloway

As we step into 2025, the K-beauty landscape continues to evolve, reflecting not only advancements in technology but also an acute awareness of environmental and...

Read more
10 Skincare Consultation Questions To Ask

10 Skincare Consultation Questions To Ask

By Sarah Kinsler-Holloway

What sets us apart from the other estheticians?  Maybe it's our location, our continuing education, our philosophy, or maybe it's the care we take during...

Read more
Avoiding Compassion Fatigue

Avoiding Compassion Fatigue

By Sarah Kinsler-Holloway

Did you know compassion fatigue is a real thing? As estheticians, our work revolves around helping others, and there is most definitely a transfer of energy. We...

Read more
Time Management Tips for Estheticians

Time Management Tips for Estheticians

By Sarah Kinsler-Holloway

Managing our time effectively can feel like an impossible task. We juggle treatments, client communication, marketing, inventory, education, and personal life—all while trying to maintain our sanity. But...

Read more
  • 1
  • 2
  • 3
  • 12