About

Welcome to Kin Aesthetics, your gateway to professional Korean skincare. Our curated selection of Korean brands empowers estheticians to work intentionally and niche into a unique and innovative field of esthetics. We also offer essential business support to help estheticians thrive within our industry.

Founder

Sarah

I'm a solo esthetician, K-beauty enthusiast, and founder of Kin Aesthetics.

During my university days, living in South Korea, I became very interested in the intentionality and innovation which surrounds Korean skincare. 

A decade later I opened my own skincare studio which is founded on Korean rituals + skincare philosophies, and as an extension, began sharing my passion with other estheticians through distribution and education. 

My mission is to do away with gatekeeping, and share my love for both professional Korean skincare and solo entrepreneurship with my industry peers.

We are the go-to resource for Korean techniques, rituals, and protocols so that you can welcome an intentional experience to your spa, salon, or studio.

Senior support specialist

Sanna

Meet Sanna, the behind-the-scene wizard who keeps our operations running smoothly and our customers smiling.

Sanna is customer service forward and has an innate ability to turn even the most challenging situations into positive experiences, leaving everyone she encounters feeling heard, valued, and cared for.

Lead Trainer + Educator

Bethany

Bethany is a 15 year veteran in the esthetic industry, and has her own solo practice in Kalamazoo, Michigan.

Bethany is not just a skincare expert; she's a true industry advocate who is genuinely passionate about helping others achieve. With a caring and empathetic approach, she creates a safe and nurturing environment for her clients and estheticians who are exploring solo entrepreneurship.